Home' Australian Magazine Awards : 2009 Contents SPECIAL
18 AdNews 6 November 2009
An ability to understand and subsequently deliver to its target market saw Australian
Motorcycle News take the gong in the ercely contested Motoring category.
One of Australia's longest running magazines, launching in 1951, Australian
Motorcycle News has a fresh and well-balanced feel, said the judges. A strong visual
presence on the newsstand and the promise of strong editorial content were also given
the thumbs up.
Not only has the publication taken advantage of the rise of Australia's 2007 MotoGP
World Champion Casey Stoner, it impressed the judges with motorcycling news from
around the world, new model releases, comprehensive bike comparisons and race
reports. It even appeals to those who wouldn't call themselves enthusiasts, but have
jumped on the Stoner bandwagon.
Australian Motorcycle News' Audit Bureau of Circulations gures fell slightly in the
June 2009 report, down 6.7% to 21,001, but Roy Morgan results showed its readership
grew 5.7% to 148,000.
AUSTRALIAN 4WD ACTION
AUSTRALIAN AUTO ACTION
Australian Motorcycle News is a really
good package that really addresses its
market. Its clean layout provides lots of
information and even a non-motorcycle
enthusiast could nd something
of interest to read in the magazine.
AUSTRALIAN MOTORCYCLE NEWS
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